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Identifying the Ideal Prospect

Identify Your Target Prospect to Improve Sales Strategy

One important step in developing sales strategy that  often does not get enough attention is to clearly identify what the target prospect that you are pursuing looks like. This involves stopping to clearly identify what attributes and characteristics a prospect will have … Continue reading

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Identify the Target Market When Developing Sales Strategy

When developing sales strategy, it is critical  to clearly define the target market that time, energy, and money will be invested into.  The main reason that this is important is that it is likely that the products and services that a … Continue reading

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