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Sales Effectiveness

Securing Executive Sponsorship is Key to Sales Effectiveness

Looking for a way to improve your sales close rate and improve your control over sales cycles?  One of the easiest ways to improve your sales effectiveness in those areas is to improve your ability to secure executive sponsorship for your sales … Continue reading

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Continuing to Learn to Improve Sales Effectiveness

The biggest mistake we can make is to become complacent.  Regardless of how long we have been working for a company, working in an industry, or have been in sales in general, there is always room to improve and get … Continue reading

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Know Your Customer to Increase Sales Effectiveness

The more you know about your customer, the more successful you will when attempting to increase your sales.  Below is a summary of some of the areas where having information will help your sales effectiveness. Your customer’s business:  Understand your customer’s … Continue reading

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Customer Information is Key to Sales Effectiveness

How effective are you at collecting and managing customer information?  Are you able to effectively organize this information after you collect it?  Are you able to find and access this information easily when you need it during the sales cycle?  … Continue reading

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